Thoughts on Nonprofit Leadership

     If your experience has been anything like mine, you learned how to fundraise mainly by doing it. For example, you may have learned the hard way that it takes more than responding to a request for proposals from governmental entities to secure funding. Usually, there are...

     How many times have you felt stuck in place? That no matter what you try, your nonprofit is still your community’s best-kept secret? It happens to everyone at one point or another.

     How do you get your nonprofit ahead? You start by infusing the...

     Your cause deserves to be supported. And, to help you get the support you need, we’ve been talking about what it takes to motivate people to give to your nonprofit. In How to Raise More Money on a Limited Budget, we addressed the cost-efficiencies of targeting specific...

     You have only so much funding to do all that needs to be done. For sure, you can use more money. There is so much more you could do if only you had the budget.

     Your funding comes from the community, whether you are talking grants, special events, business...

Do you yearn for increased awareness of your nonprofit in your community? Is your agency one of your community’s best-kept secrets among younger donors? Are enough people engaged in your cause?

If you’re like most executive directors, you crave increased community visibility and...

Congratulations! You just received a donation from a new donor! How do you retain and cultivate that donor so they make a second gift?

The first thing you do is acknowledge and thank them. Then, to solidify the relationship, send them an automated series of welcome emails. A good welcome sequence...

Do you want to recruit more volunteers? Donors? Good board members? Motivated staff? Advocates? Do you want the community to get excited about being involved with your nonprofit? Of course, you do. The question then is “how can I position my nonprofit so that I find good people eager to...

Approximately 1.5 million U.S. nonprofits are vying for the attention necessary to raise the money they need. Many nonprofits struggle to be noticed in the fray. How do you get your agency to stand out in a crowd? How does your organization gain the visibility it needs to generate stronger...

Aah. Attracting new donors to your cause. You can always use new donors. The question is, “How do you stand out in a crowd and draw people to your cause who will give to your nonprofit?”

Target Specific Donor Groups

When nonprofits talk about their efforts to gain visibility, most of...